Made for China

There’s probably no place on earth where one won’t find the ‘Made in China’ tag. From high end technology to fast fashion, kitchen gadgets to toys, China manufactures the highest number of goods in the world, for various brands and retailers in different parts of the globe – who are constantly looking for better transit times and superior service. This is where the world’s leading LCL consolidator, ECU Worldwide, steps in to simplify global cargo movements with a commitment to excellence, digital innovation, and maverick services that are tailor-made for the Chinese market.

As a consequence of being the world’ largest manufacturer, with a whopping 28.7% of global manufacturing output, China also leads in global exports and is the second largest importer as well. To enable seamless movement of goods from China to various destinations, the ingenious team at ECU Worldwide offers a slew of services from China to all inhabited continents of the world: Europe, Asia – Indian Sub-Continent, Middle East, South East Asia; the Americas, Africa and Australia.

In a single week, ECU Worldwide China offers over a thousand services: 625 direct export consol services, and 350 direct import consol services. So no matter which part of the world one is trying to build their business, ECU Worldwide China ensures the cargo reaches there on time.

Specially crafted services

To enable faster shipments, XLERATE was launched specifically for the Trans Pacific East Bound route, offering faster transits with premium carriers. Customers who opt for this, get the benefits of having their goods prioritized and unloaded within 24-48 hours upon arrival in the USA, where they are ready for speedy IPI connections and door deliveries across the USA.

However, not content with this, the passionate team went on to innovate the unique XLERATE Sea-Air service connecting China to Latin America and European countries through swift ocean carrier till the USA, and then premium air connectivity to the final destinations.

For the Asian market, multiple sailings and few daily services for South East Asia are offered.

The digital edge

All of these services are bolstered by the group’s state-of-the-art digital platform, ECU360, which offers customers unparalleled ease with digital bookings, data interface through EDI, e-billings and e-picture, with online track and trace and more for customers, who get a digital experience par excellence.

Additionally, customers can also avail of door-to-door deliveries in over 50 markets.

Circumventing the COVID-19 challenge

With a spike in COVID-19 cases, China had to take some strong measures to restrict carriers and crew members from entering their ports. Blank sailings, roll overs and quarantine timing resulted in delays and a space crunch at origin ports. Further, the imbalance caused by the government policy of prioritising exports to stabilize the economy to counterbalance the COVID-19 effect, adds to the crisis of equipment availability.

But inspite of these fluctuations caused by the ebb and flow of COVID-19, the team at ECU Worldwide China backed by relentless dedication and strengths of a strong global network, was able to minimize impact to customers’ cargo and help them maintain business continuity.

ECU Worldwide China/Hong Kong ensures long term global contracts with top carriers, thus offering guaranteed space and equipment to customers. The added advantage of having their own warehouses also assures customers of safety, adherence to regulations, and of course speed.

Considering that the disruptions in global supply chains still continue, it works well for businesses in China and across the world to rely on the experience and expertise of a trusted market leader like ECU Worldwide China.

Positive Prospects

That in spite of the pandemic-induced drawbacks, the global LCL leader is focussing on growth and augmenting services for customers, is a testament of its inbuilt tenacity and future-ready approach.

“We have 18 branch offices in China and Hong Kong and ambitions to expand our brand into the hinterlands and industrial markets during 2022-23. We will continue to focus and deep sell our largest network of services, global brand, niche port pair services, exclusive products like XLERATE, dangerous goods (DG) cargo handling capabilities, rail products, and sea-air solutions to provide nothing but the best to our customers,” says Manish Gogia, Regional Head, North Asia, ECU Worldwide.

No doubt these audacious moves are possible with visionary leadership, taking bold steps for organic and inorganic growth, as well as innovating and accelerating the business to deliver greater gains for customers.

Conclusion

As businesses look to leverage the ‘Made in China’ advantage, ECU Worldwide China, is supporting them with ‘Made for China’ service offerings that deliver various benefits, enabling them to roar into year of the tiger, with confidence, strength and bigger dreams.